Brighton Launches Campaign to Combat HIV Misconceptions
Brighton is at the forefront of a new campaign aimed at dispelling lingering misconceptions about HIV, spearheaded by the Terrence Higgins Trust, the UK’s leading HIV charity. The initiative features educational posters throughout the city that emphasize a crucial message: individuals living with HIV who are on effective medication cannot transmit the virus during sexual activity.
Prominent figures such as John Whaite, a champion of the Great British Bake Off, and Ollie King from the reality show I Kissed A Boy, are lending their support to this vital cause. Richard Angell, the Trust’s chief executive, highlighted the ongoing stigma surrounding HIV, stating, "There is still so much stigma around HIV, but we’re on a mission to change that."
Angell noted that many are surprised to learn that individuals on proper treatment are unable to pass on the virus, a fact backed by modern advancements in HIV medication. These treatments significantly reduce the viral load in a person’s body, allowing them to lead long and healthy lives while eliminating transmission risk during sex.
The Terrence Higgins Trust, which provides essential HIV testing and support services from its Ship Street office in Brighton and across the UK, sees this initiative as vital for community education. Sue Hunter, a Brighton resident living with HIV, expressed her enthusiasm for the campaign, remarking, "This campaign could not come fast enough. We need this message to reach everyone."
As the campaign rolls out, it aims to foster understanding and acceptance, empowering individuals living with HIV and helping to dismantle outdated and harmful stigmas.
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